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Konami Officially Moving to Mobile Gaming

Illustration for article titled Konami Officially Moving to Mobile Gaming

In a recent interview by Nikkei, Konami’s company president, Hideki Hayakawa has announced that Konami is now shifting focus onto mobile games.


As translated by HGH over at Neogaf:

“We will pursue mobile games aggressively,” says Konami’s new CEO Hayakawa in an interview with Nikkei Trendy Net.

“Our main platform will be mobiles. Following the pay-as-you-play model of games like Power pro and Winning Eleven with additional content, our games must move from selling things like “items” to selling things like “features.”

“We saw with these games that even people who buy physical games are motivated to buy extra content. The success of Power pro especially has motivated us to actively push more of our popular series onto mobile than ever before.”

“Gaming has spread to a number of platforms, but at the end of the day, the platform that is always closest to us, is mobile. Mobile is where the future of gaming lies.”

“We hope that our overseas games such as MGSV and Winning Eleven continue to do well, but we are always thinking about how to push our franchises onto mobile there too.”

“With multiplatform games, there’s really no point in dividing the market into categories anymore. Mobiles will take on the new role of linking the general public to the gaming world.”


This is no surprise as Konami has been shifting focus away from console development over the last few years. Konami has expressed many times about shifting to mobile in their previous earning reports.

Even less so when the Japanese market has shifted towards mobile. As evident by weekly sales report, console gaming has been on a decline in Japan, while development costs continues to increase.

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