While everyone is talking about the Nintendo/Universal announcement today Nintendo quietly released their fiscal year end reports which to me is actually much more exciting (I know...) because unlike most recent reports Nintendo did something shocking! The company turned in an operating profit for the first time since 2011, meaning the old giant took in more money then it took to keep the lights running. Indeed it wasn’t even a slim profit margin but a not insignificant 38.6% making one wonder what turned Nintendo’s fortunes around?
Well as any fan would probably be able to guess it was the games. Nintendo sold over 9.94 Million copies of the new versions of Pokemon, as well as 5 million copies of Mario Kart 8 for the Wii U giving it a staggering attachment rate of over 50%. Overall it seems Nintendo at least for now have found their groove especially as going forward there are other titles that will probably continue to move product.
However it’s not all sunshine and lollipops as overall revenue have continued to decline as well with slow hardware sales, especially for the Wii U. Which leads me to conclusion that Nintendo is struggling to attract those who are not traditional fans of Nintendo. Perhaps interesting ventures like Shin Megami x Fire Emblem or Xenoblade Chronicles X can get more people excited.